“Brexit… however you voted this video is really important.” Those are the opening words of a new video project that is aimed at turning the tide on Brexit. The project is led by a Dorset-based accident and emergency doctor who helped to produce a hugely successful animated election video that won 2 million views on Facebook in just 10 days before the election.
Now he is trying to raise £11,000 through crowdfunding to build upon that success with a cross-party campaign video calling on voters to pressure the Government to reverse the Brexit process through a variety of petitions, polls and #StopBrexit campaigns. The project will only go ahead if the money is raised by October 24.
NHS at Stake
The 30-year-old doctor, who wants to be known only as Jeremy, told Felix Magazine that he fights Brexit on behalf of the NHS, which was successfully used as a pawn by the Leave campaign before last year’s Brexit referendum.
Many voters have admitted they voted for Brexit because of the quickly discredited claim that leaving the EU would free up £350m a week of new spending for the NHS. “Working in A&E I see teams of medical staff working harder than ever before with decreasing morale and big gaps in the rotas,” he said.
“One in four doctors and one in six nurses is an immigrant so this situation is doomed to get worse as we leave the EU. This is no where near balanced by reduced numbers of ‘health tourists’, who in fact account for only 15 hours of the entire NHS annual budget. I’m doing this so people can see the truth, and understand the misinformation they were given. It is so important that people realise that and turn this around.”
Honest Decision
Jeremy wants to see Leave voters given a second chance to vote on the issue now that the public is much better informed than in 2016.
“People are feeling betrayed. They voted Leave because they wanted change but they got more of the same – worse in fact! Many of us are definitely waking up to the lies we were told,” he told Felix Magazine.
“This video is designed to have a wide appeal. We took the views of people who had voted Brexit and since changed their minds. We want to re-engage genuine people who made an honest decision with the best information they had.”
Video Game Plan
Can a video promoted through social media really change views on Brexit, especially when the older voters who voted overwhelmingly for Leave are not heavy users of networks like Facebook?
Jeremy thinks his animation will reach even those offline. “Social media is still the widest and most accessible way of reaching a large audience. We hope that social media users will share it with the older generations. We also accept that some people’s minds will not change – but there is a significant number that will. This video is for them.”
Many readers may question the £11,000 figure for a YouTube-style eight-minute animation but Jeremy insists the plan is to make every penny count. “Yes we are minimising cost, aiming to achieve a captivating video on a shoestring budget. It might seem expensive but it truly is not given the time that goes into detailed animation.
We haven’t taken any proceeds for weeks of research, script writing, editing, outreach and social media pages. If you saw the Election Video 2017, hopefully you can see the fantastic quality and creativity of the guys behind the visuals. We are going to use any money over the production cost for paid promotions in order to reach as wide an audience as possible.”
Pledge to fund the Brexit video here.
by Stewart Vickers
The post Brexit: Donate to Help Fight “Leave” Lies appeared first on Felix Magazine.
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